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Monday, August 6, 2012

PR by the Book's "Escape to Austin" Contest

To celebrate its 10th Anniversary, PR by the Book will award one literary lover a trip to the home of storytellers like O. Henry and Willie Nelson: Austin, Texas

AUSTINNow in its 10th year of operation, with a growing pool of star literary talent and media personalities, PR by the Book has become a go-to firm in the book publishing industry for innovative publicity campaigns and top-tier media placement. 

Founded in 2002 by Marika Flatt, PR by the Book has grown from a one-woman operation to a team of 10, representing everyone from The Berenstain Bears series to Rex Pickett, author of the beloved book-turned-movie, Sideways.

Now, PR by the Book has decided it’s time to share the love. And what better way to do that than to award a trip to the town where it all got started: Austin, Texas?

"Austin has burgeoned into a bustling literary community. When I started in book publicity here in 1997, I’d meet people who would be surprised I wasn’t from New York or Los Angeles,” says Flatt. “Now, when I travel for work and people ask where I’m from and I tell them Austin, the response is something similar to: I adore Austin and what a literary town that is!”

The contest is called "Escape to Austin" and will be a truly one-of-a-kind trip for the lucky winner. The prize package includes round-trip airfare for the winner and a guest, a two-night stay at The Hilton Garden Inn downtown Austin, dinner for two at TRIO in the Four Seasons, a $50 gift certificate to historic Hyde Park Bar & Grill and a couple of bookish perks.

Drawing the likes of Susan Orlean and Chuck Palahniuk, the Texas Book Festival is one of the premiere literary fests in the country. Last year, the festival featured 243 authors and attracted 40,000 attendees. The winner of the "Escape to Austin" contest will be granted two VIP passes to the weekend-long festival October 26-28, as well as a pass to one of TBF's invitation-only author parties. 

"We are very excited to partner with PR by the Book for this contest package," says Lidia Agraz, TBF's Executive Director. "We're still early in the talent line-up process, but I can say that this year's festival will offer attendees a once-in-a-lifetime opportunity to commune with true literary icons."

To enter "Escape to Austin," contest hopefuls must simply "like" PR by the Book on Facebook and fill out the entry form. The contest runs August 1 – August 31, 2012, and a winner will be selected by September 7 (open to U.S. residents only.)

PR BY THE BOOK is a boutique publicity firm specializing in literary media relations campaigns, publishing consultation, small business publicity, and publicity tours for authors and experts. Our team of seasoned publicists has worked on books in nearly every genre, and with dozens of major publishing houses and small presses. Visit to learn more.

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